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Revize · Village website + logo refresh · Approved August 2026

Village of Limestone, Illinois

Limestone is a young village in Kankakee County, incorporated in 2006 and governed entirely by unpaid volunteers. The client was explicitly hands-off, so nearly every decision in the logo refresh and the website was the designer's.

Visual DesignLogo RefreshTypographyTemplates
Home1440 × 4178
Home design

Full latitude, small village

The mayor, trustees, clerk, and committee members all serve without pay. The village was replacing an older CivicPlus site, wanted its logo refreshed as part of the project, and had no color, type, or layout preferences.

The best asset on hand was a single sunflower field photograph. It became the hero, and the palette grew out of it.

Refuse the default layout

The first internal pass fell back on the same skeleton most municipal sites share, with a full-bleed photo hero, a row of icon cards, and three news cards. I threw it out and rebuilt around the village itself: prairie light, a cream canvas, and a green-led palette.

Direction“Prairie Light.” A green-led palette on a limestone-cream canvas, with navy moved to depth roles rather than leading.
LogoThe old mark traced the village's irregular boundary. The refresh drops the outline for a crest with the water tower, sunflowers, and fields.
TypeFraunces for display, Public Sans for everything else.
HeroThe dark overlay is its own layer, so a volunteer can swap the CMS photo without ever breaking the legibility of the welcome text.
Content orderEvents and meetings come before announcements, because that's what residents come for. Announcements carry a branded default image, so a post never waits on someone finding a photo.
  • Village Green#0865397.17:1 on white · AAAPrimary
  • Navy#01437710.14:1 on white · AAADepth
  • Prairie Orange#F18B362.47:1 on white · accentGraphics only, never text
  • Limestone#F8F4ECSurfaceCanvas

The rest of the approved set · desktop, 1440px

Interior page1440 × 2650
Interior page design
Department template1440 × 2668
Department template design
Interactions and menus1440 × 4178
Interactions and menus design

More templates than the usual contract

The village approved the design, including the refreshed logo, after a single revision round.

5
templates delivered instead of the usual three: home, interactions, interior page, department, and tile.

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